Copywriter / Social Media Specialist

New Media Copywriter / Social Media Specialist

Job Responsibilities

Acting as the voice of our clients, our resident copywriting is responsible for creating unique and engaging content for websites, and publishing the content via social media.  The copywriter must familiarize themselves with our clients’ branding strategies to support ongoing marketing efforts and increasing social and SEO presence.

Primary responsibilities include:

  • Working with existing web copy to optimize for SEO and targeted keywords.
  • Creating and promoting new content.
  • Aligning new content with SEO goals and client content marketing strategy.
  • Copy writing editing content in a highly readable and engaging style for the clients’ targeted demographic, free from grammatical errors.
  • Occasional meeting with clients.
  • Posting approved blogs to social media.
  • Google AdWords experience an asset.


Resident copywriters must demonstrate writing experience, the ability to engage intended audiences, and promote articles through social media. They should be experienced in writing specifically for a web-based audience as well as a basic knowledge of SEO (search engine optimization) best practices.

  • Excellent writing skills.
  • Basic knowledge of WordPress (Drupal an asset)
  • A working knowledge of SEO and how it applies to content marketing.
  • The capacity to identify social trends & implement them.
  • To identify and creatively engage multiple demographic audiences.
  • Attention to detail in understanding client businesses, goals, and marketing strategies.
  • The ability to multitask and adhere to deadlines.
  • Adapt to evolving content and online marketing strategies.

Pay will be commensurate with experience.

Drupal Website Developer

We require a Drupal developer, capable of building, editing, and updating our stable of client Drupal sites.  Database, programming, and server experience is an asset.  We are looking for a casual contractor, as some weeks we will have many hours of work, and other weeks work will be minimal.  Please apply via email only.  Please email mark (at)  For full position details, please visit:

Thank you, we look forward to receiving your application!

Basic SEO Tips to Improve Your Google Search Result Ranking

Discover How To Improve Your Google Search Result Rankings With Basic SEO Tips

At Bailey Creative, we work to get our clients’ websites ranking well on Google using smart SEO (Search Engine Optimization) practices. As the world’s largest search engine, Google is the site people go to when finding places to eat. It’s the site they go on to find product names. And oftentimes, it’s the site people use when finding a business or service to meet their needs.

Google has (for the most part) replaced traditional marketing. You no longer need to have an ad listed in the yellow pages or in your local newspaper to have people respond. Nor do you have to be a door-to-door marketer to get the word out about your company or business.

How Social Media Grows Your Business—For Free!

In our previous post, we talked you through the steps you need to take to deal with negative reviews on Google. The major takeaway tips from last week is that you should:

  1. Always take the time to reply to negative reviews and monitor the reviews coming in—you never know who else is looking at these before they contact you
  2. Reach out to reviewers to see how the situation can be improved
  3. Have more positive than negative reviews that saturate your Google Reviews

But what we haven’t covered is how reviews, comments, visibility and interactions via social media can affect your business in a positive way, building your connections and growing your image—all for free!

What Can Social Media Do For My Business?

Social media has grown immensely and changes the way that businesses reach their potential clients while cultivating a brand image. Social media reaches the masses in ways that traditional marketing tactics does not always achieve, making businesses more visible on a larger platform than ever before.